Outsourcing for Success

What Should I Outsource?

  • Is there anything that you aren’t particularly good at?
  • Is there anything that is taking up a lot of your time?
  • Is there anything that doesn’t need your personal involvement to be completed?

How Do I Get Started?

Where Do I Find People to Outsource To?

  • Ask people you know. Maybe someone in your professional circle is a web designer or videographer or analyzes corporations for a living. They might be looking for a side hustle (who isn’t these days?) or could point you to someone who is.
  • Use a Third-Party Site. This is the most straightforward direction to go. Many websites can help match you with the right freelancer, including, DesignCrowd , Upwork, Fiverr and Flexjobs.

How Do I Know If They’re the Right Person for the Job?

  • Pay attention to Ratings and Reviews: How satisfied have other buyers been with their work? This is a pretty good indication of what you can expect if you work with them. Did they deliver on time? Did they provide the expected service? What, if any, were the negatives of working with this individual?
  • Check out their portfolio. If they don’t have one, ask for samples. This likely won’t’ apply to hiring a Virtual Assistant or Accountant, but for things like web designers or copywriters, you should absolutely take a look at their past work to see if it meets your standards.
  • Don’t sacrifice quality. You get what you pay for. Yes, be smart about it (that’s why you established a budget in the first place) but don’t take the first cheap offer that comes along, especially if it’s too good to be true. Someone who is severely undercharging compared to their colleagues is undercharging for a reason.
  • Make sure they understand the project description. Have they worked on similar projects in the past? How long have they worked in the industry? Can they meet the deadline? Do they have specific working hours when they can be reached? Invite them to ask questions. (The good ones will.) Remember, you’re looking for someone to make your life easier, not add to your responsibilities. You may want to look elsewhere if you sense they will need a lot of handholding and support (beyond what’s expected at the beginning of a new project).
  • Compare, compare, compare! Don’t just pick the first person who checks off the boxes because you’re in a hurry to delegate the project to someone else. Review at least 5–10 candidates. How do they stack up against each other? Compare prices, experience, portfolios, and even your conversations with them.

Final Thoughts



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